Social media for business: foolproof tips to help you promote your business or your brand

Book Cover
Average Rating
Publisher:
John Wiley & Sons,
Pub. Date:
[2018]
Language:
English
Description
The quick-and-easy guide to effective social media marketing

Social Media for Business is the essential guide to navigating the social media maelstrom and effectively promoting your business online. You'll learn how to develop a simple marketing plan, use social media effectively and measure the results of your efforts as you turn contacts and followers into customers. This new third edition has been updated to reflect the expanding influence of Instagram, and includes Snapchat, Security, Social Influence and updated case studies that illustrate the rapid evolution of social media as a business tool. You'll learn about the recent changes to Facebook, LinkedIn, YouTube and Pinterest and how to factor them into your strategy -- as well as when to decide to transition toward or away from any specific platform.

Social media can help you expand your networks, engage with your customers and help you grow your business, but not all platforms work for all businesses. The best results come from directed effort and stellar execution, and this book shows you how to make it happen from setup to sale.

Learn where to focus your efforts for maximum gain Discover the newest platforms, their demographics and their potential Understand key changes that can affect the way you use major platforms Build an effective social media presence that translates into business

Not every business needs a Facebook page, but every business does need some sort of online presence -- and social media can be a high-impact, cost-effective way to reach thousands of potential customers. From building a profile to creating and curating content, Social Media for Business is packed with guidance every business owner needs.

Also in This Series
More Like This
More Copies In Prospector
Loading Prospector Copies...
More Details
ISBN:
9780730345770
9780730345794
9780730345787
Reviews from GoodReads
Loading GoodReads Reviews.
Staff View

Grouping Information

Grouped Work ID766a8c0b-1a56-c04b-619e-71b864bcb8f5
Grouping Titlesocial media for business foolproof tips to help you promote your business or your brand
Grouping Authorcoles linda
Grouping Categorybook
Last Grouping Update2020-01-08 14:26:20PM
Last Indexed2020-01-17 04:42:50AM

Solr Details

accelerated_reader_point_value0
accelerated_reader_reading_level0
authorColes, Linda,
author_displayColes, Linda
available_at_gunnisonldCrested Butte Public Library
detailed_location_gunnisonldCrested Butte Non Fiction
display_descriptionThe quick-and-easy guide to effective social media marketing, Social Media for Business is the essential guide to navigating the social media maelstrom and effectively promoting your business online. You'll learn how to develop a simple marketing plan, use social media effectively and measure the results of your efforts as you turn contacts and followers into customers. This new third edition has been updated to reflect the expanding influence of Instagram, and includes Snapchat, Security, Social Influence and updated case studies that illustrate the rapid evolution of social media as a business tool. You'll learn about the recent changes to Facebook, LinkedIn, YouTube and Pinterest and how to factor them into your strategy, as well as when to decide to transition toward or away from any specific platform. Social media can help you expand your networks, engage with your customers and help you grow your business, but not all platforms work for all businesses. The best results come from directed effort and stellar execution, and this book shows you how to make it happen from setup to sale. Learn where to focus your efforts for maximum gain Discover the newest platforms, their demographics and their potential Understand key changes that can affect the way you use major platforms Build an effective social media presence that translates into business Not every business needs a Facebook page, but every business does need some sort of online presence, and social media can be a high-impact, cost-effective way to reach thousands of potential customers. From building a profile to creating and curating content, Social Media for Business is packed with guidance every business owner needs.
format_category_gunnisonldBooks
format_gunnisonldBook
id766a8c0b-1a56-c04b-619e-71b864bcb8f5
isbn9780730345770
9780730345787
9780730345794
item_details
Bib IdItem IdShelf LocCall NumFormatFormat CategoryNum CopiesIs Order ItemIs eContenteContent SourceeContent FileeContent URLsubformatDetailed StatusLast CheckinLocationSub-location
ProQuest Ebook Central (ASU):ocn982657760ocn982657760ProQuest Ebook Central (ASU)Online ProQuest Ebook Central (ASU)eBookeBook1falsetrueProQuest Ebook Central (ASU)https://adams.idm.oclc.org/login?url=http://ebookcentral.proquest.com/lib/adamsstate-ebooks/detail.action?docID=4908157Available OnlineProQuest Ebook Central (ASU)
ils:.b57445989.i118722554Crested Butte Non Fiction658.87 Col1falsefalseOn Shelfgucnf
ProQuest Ebook Central (ASU):EBC4908157EBC4908157ProQuest Ebook Central (ASU)Online ProQuest Ebook Central (ASU)eBookeBook1falsetrueProQuest Ebook Central (ASU)https://ebookcentral.proquest.com/lib/adamsstate-ebooks/detail.action?docID=4908157Available OnlineProQuest Ebook Central (ASU)
Ebrary (CCU):EBC4908157EBC4908157Ebrary (CCU)Online Ebrary (CCU)eBookeBook1falsetrueEbrary (CCU)https://ebookcentral.proquest.com/lib/cochristuniv-ebooks/detail.action?docID=4908157Available OnlineEbrary (CCU)
itype_gunnisonldJuvenile Biography
last_indexed2020-01-17T11:42:50.252Z
lexile_score-1
literary_formNon Fiction
literary_form_fullNon Fiction
local_callnumber_gunnisonld658.87 Col
owning_library_gunnisonldGunnison Public Library
owning_location_gunnisonldCrested Butte Public Library
primary_isbn9780730345770
publishDate2017
2018
record_details
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ProQuest Ebook Central (ASU):ocn982657760eBookeBookEnglishJohn Wiley & Sons, 2017.1 online resource.
ils:.b57445989BookBooksEnglishJohn Wiley & Sons, [2018]xx, 242 pages ; 22 cm
ProQuest Ebook Central (ASU):EBC4908157eBookeBookEnglishWiley, 2018.1 online resource (265 pages)
Ebrary (CCU):EBC4908157eBookeBookEnglishWiley, 2018.1 online resource (265 pages)
recordtypegrouped_work
scoping_details_gunnisonld
Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b57445989.i118722554On ShelfOn Shelffalsetruetruefalsefalsetrue9999
subject_facetBUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Organizational Behavior
Business networks
Electronic books
Information technology
Internet marketing
Marketing
Social media
Strategy
title_displaySocial media for business : foolproof tips to help you promote your business or your brand
title_fullSocial media for business : foolproof tips to help you promote your business or your brand / Linda Coles
title_shortSocial media for business
title_subfoolproof tips to help you promote your business or your brand
topic_facetBUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Organizational Behavior
Business networks
Information technology
Internet marketing
Marketing
Social media
Strategy