Building donor loyalty: the fundraiser's guide to increasing lifetime value
Description
"Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time. It is based on data drawn from a research program which included more than 20,000 nonprofit organizations and was funded by the Aspen Foundation and the Indiana Fund through the Center on Philanthropy at Indiana University. Building Donor Loyalty contains a variety of illustrative case studies that demonstrate the power of effective donor retention strategies and clearly explains each of the factors that can build donor retention. It includes tools and techniques that have proven successful when growing long-term relationships with donors and offers practical advice for fundraisers who want to integrate this knowledge into their own thinking, planning, and practice."--Jacket.
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Subjects
Subjects
Attitudes
Fund raising
Fund raising -- United States
Marketing
Nonprofit-Organisation
Nonprofit organizations
Nonprofit organizations -- Marketing
Nonprofit organizations -- United States -- Marketing
Philanthropists
Philanthropists -- Attitudes
Philanthropists -- United States -- Attitudes
Spendensammlung
Staff professional collection
United States
USA
Fund raising
Fund raising -- United States
Marketing
Nonprofit-Organisation
Nonprofit organizations
Nonprofit organizations -- Marketing
Nonprofit organizations -- United States -- Marketing
Philanthropists
Philanthropists -- Attitudes
Philanthropists -- United States -- Attitudes
Spendensammlung
Staff professional collection
United States
USA
More Details
Contributors:
ISBN:
9780787968342
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Grouping Information
Grouped Work ID | edd99fcf-646d-ebe5-d77d-cd942c901dce |
---|---|
Grouping Title | building donor loyalty the fundraisers guide to increasing lifetime value |
Grouping Author | adrian sargeant |
Grouping Category | book |
Grouping Language | English (eng) |
Last Grouping Update | 2024-03-03 10:48:56AM |
Last Indexed | 2024-04-19 00:59:31AM |
Solr Fields
accelerated_reader_point_value
0
accelerated_reader_reading_level
0
auth_author2
Jay, Elaine
author
Sargeant, Adrian
author2-role
Jay, Elaine
author_display
Sargeant, Adrian
available_at_gunnisonld
Gunnison Public Library
detailed_location_gunnisonld
Gunnison Community Foundation
display_description
"Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time. It is based on data drawn from a research program which included more than 20,000 nonprofit organizations and was funded by the Aspen Foundation and the Indiana Fund through the Center on Philanthropy at Indiana University. Building Donor Loyalty contains a variety of illustrative case studies that demonstrate the power of effective donor retention strategies and clearly explains each of the factors that can build donor retention. It includes tools and techniques that have proven successful when growing long-term relationships with donors and offers practical advice for fundraisers who want to integrate this knowledge into their own thinking, planning, and practice."--Jacket.
format_category_gunnisonld
Books
format_gunnisonld
Book
id
edd99fcf-646d-ebe5-d77d-cd942c901dce
isbn
9780787968342
itype_gunnisonld
Not Holdable
last_indexed
2024-04-19T06:59:31.560Z
lexile_score
-1
literary_form
Non Fiction
literary_form_full
Non Fiction
local_callnumber_gunnisonld
Community Foundation 658.15224 Sar
owning_library_gunnisonld
Gunnison County Libraries
owning_location_gunnisonld
Gunnison Public Library
primary_isbn
9780787968342
publishDate
2004
publisher
Jossey-Bass
recordtype
grouped_work
subject_facet
Fund raising
Fund raising -- United States
Nonprofit organizations -- Marketing
Nonprofit organizations -- United States -- Marketing
Nonprofit-Organisation
Philanthropists -- Attitudes
Philanthropists -- United States -- Attitudes
Spendensammlung
Staff professional collection
USA
United States
Fund raising -- United States
Nonprofit organizations -- Marketing
Nonprofit organizations -- United States -- Marketing
Nonprofit-Organisation
Philanthropists -- Attitudes
Philanthropists -- United States -- Attitudes
Spendensammlung
Staff professional collection
USA
United States
title_display
Building donor loyalty : the fundraiser's guide to increasing lifetime value
title_full
Building donor loyalty : the fundraiser's guide to increasing lifetime value / Adrian Sargeant, Elaine Jay
title_short
Building donor loyalty
title_sub
the fundraiser's guide to increasing lifetime value
topic_facet
Attitudes
Fund raising
Marketing
Nonprofit organizations
Nonprofit-Organisation
Philanthropists
Spendensammlung
Fund raising
Marketing
Nonprofit organizations
Nonprofit-Organisation
Philanthropists
Spendensammlung
Solr Details Tables
item_details
Bib Id | Item Id | Shelf Loc | Call Num | Format | Format Category | Num Copies | Is Order Item | Is eContent | eContent Source | eContent URL | Detailed Status | Last Checkin | Location |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
ils:.b59521491 | .i125346323 | Gunnison Community Foundation | Community Foundation 658.15224 Sar | 1 | false | false | On Shelf | gugcf |
record_details
Bib Id | Format | Format Category | Edition | Language | Publisher | Publication Date | Physical Description | Abridged |
---|---|---|---|---|---|---|---|---|
ils:.b59521491 | Book | Books | 1st ed | English | Jossey-Bass | [2004] | xv, 208 pages : illustrations ; 25 cm |
scoping_details_gunnisonld
Bib Id | Item Id | Grouped Status | Status | Locally Owned | Available | Holdable | Bookable | In Library Use Only | Library Owned | Holdable PTypes | Bookable PTypes | Local Url |
---|---|---|---|---|---|---|---|---|---|---|---|---|
ils:.b59521491 | .i125346323 | On Shelf | On Shelf | false | true | false | false | false | true |